Welcome to Collective Edge

Fashion Influencer Engagement

Why Choose Us?

Fully-managed, bespoke campaigns to launch or promote your brand

  • Curated database of 20,000 online influencers
  • Built by marketing experts with expertise in PR, SEO and social media
  • As influencers ourselves, we know which pitches get results (and which don’t!)

Why Work With Influencers?

81%

of online users trust what bloggers say (BlogHer)

84%

of consumers have bought something based on a blogger recommendation (Research Now)

16X

more engagement than from your own content or ads (The Real Time Report)

65%

of first-page YouTube results are by vloggers, not brands (L2 Inc)

Who we've worked with

Ready to talk to us?

We helped high-street retailer TM Lewin to promote their womenswear offering. 8 fashion bloggers with 671,000 social followers between them styled a classic white shirt in their own, unique way, leading to:

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471,000 social reach of the influencers
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Women’s shirts outranking men’s on Google for first time
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20 high-quality links to the TM Lewin site
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We hand-picked 18 fashion bloggers to feature sunglasses from Discounted Sunglasses’ key product ranges in the run up to their peak season. With over 1 million social followers between them, the bloggers’ reviews achieved:

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47% increase in organic traffic
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10 position average search ranking increase
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Over 1 million social reach of the influencers
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    Wouldn’t it be great if…

    You had direct access to influencers in your target market?

    They shouted about your product or brand?

    This is exactly what we facilitate!

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    Why work with bloggers?

    81% of online users trust what bloggers say (source)

    61% of consumers have bought something based on a blogger recommendation (source)

    Bloggers drive 16x more engagement than your own organic content or paid advertising! (source)

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    Why choose us?

    Curated database of 20,000 online influencers

    Built by marketing experts with experience in SEO, social media, PR & creative content

    As bloggers ourselves, we know what pitches they like to receive (and which they don’t!)

    Bespoke campaigns to perfectly suit your needs

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    What does a campaign look like?

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    Product reviews

    The digital word of mouth!

    Increase brand trust and awareness

    Just some of our results to date…

    ◆ Women’s shirts outranking men’s for the first time ever in search results for TM Lewin

    47% increase in organic traffic to targeted product ranges for Discounted Sunglasses

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    Influencer competitions

    Have a product or service that can’t be given away?

    Our tailored competitions:

    ◆ Encourage online influencers to talk about it

    ◆ Include bespoke content for your website

    Generate social media engagement and natural links

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    Sponsored content

    Engage with top-tier influencers

    Control brand messaging

    Results we’ve achieved…

     7,378 social engagements and 19,248 referral pageviews for Accident Advice Helpline Direct

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    Influencer events

    Build valuable, face-to-face relationships with key influencers

    Demonstrate your product

    Generate widespread online coverage

    Let us organise the event for you, or simply ensure the right people show up

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    Online Awards

    An exclusively-online awards event with minimal overheads

    Engage and reward the top influencers in your industry

    Our own 2015 awards events achieved:

    90 links, a 140% increase in sessions & a 252% increase in Twitter referrals

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    Giveaways

    Capture email addresses and boost your social media following

    Generate engagement and brand awareness

    Some previous results…

    ◆ 19% increase in new visits to Perfect Party

    113% increase in Twitter followers for Discounted Sunglasses

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    Get in touch!

     

    Phone: 0845 838 0936

    Email: info@collectivedge.com